Brand Concept

Brand Concept

At Hataman Touen,

With the 370-year-old history and techniques of Imari Nabeshima ware as a background, we inherit the rich sensibility of Japanese culture where you can feel the richness of your heart.

We will embody the Japanese aesthetic sense as a modern story and send it to the world.

“The one and only existence that Nabeshima ware has aimed for”
“The spirit of manufacturing that has continued to be thoroughly committed”
“Dignity created by embodying Japanese aesthetics”

By following and continuing to convey these, we aim to arouse pride as a highly sensitive Japanese, and by appealing to our instincts, we aim to be a presence that enriches our minds both mentally and sensuously.